Andhra Pradesh Launches E-Rythu To Boost Cashless Farm Ecosystem

Andhra Pradesh Launches E-Rythu To Boost Cashless Farm Ecosystem

Andhra Pradesh Launches E-Rythu To Boost Cashless Farm Ecosystem
 The platform has been developed by global payments and technology company Mastercard and aims to digitize agriculture marketplaces, payments, workflows, and provide farmers an easy and secure way to buy, sell and receive payments for agricultural products via their feature phones.

e-Rythu was launched by chief minister N. Chandrababu Naidu.

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